The bottom line: reports of the death of the traditional advertising cycle may be much exaggerated.

不争的事实是：关于传统的广告循环方式已消亡的报道或者过于夸大其词。

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REMEMBER how this economic cycle was going to be different (ie, horrible) for advertising?

记住在这个经济周期中广告是如何显现出不同的。

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Each link closely network marketing resources, through the cycle to keep the high attention and exposure, at a low price for the largest advertising effect.

各环节紧扣网络销售资源，通过这种循环保持着极高的关注度与曝光率，以极低的代价换取了最大的广告效应。

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Of course, new media such as the Internet, social media, and SMS advertising also stand to make huge gains in this cycle as they become entrenched media for political advertising based on their highly effective use by Obama in the 2008 election and subsequent evidence of an ability to engage in effective targeting.

FORBES: Five Reasons Why 2012 Will Be A Banner Year For Political Advertising

This election cycle has seen unprecedented spending on advertising for the presidential candidates and their parties.

FORBES: One CEO's Case Against Corporate Financing Of Elections

Advertising veers up and down with the economic cycle, and can be skipped by using digital video recorders.

ECONOMIST: The future of pay-television